If you are planning to generate B2B leads on social media, LinkedIn is undoubtedly the best tool to stay ahead of the competition. It gathers the volume of like-minded business owners, executives, and professionals in a single platform. LinkedIn is a top professional networking medium with over 722 million members and 310 million monthly active users. The platform offers a…
What is the Ideal Blog Post Length for SEO in 2022?
The most common question asked by bloggers to their editors or website managers is “how long should a blog post be?”. This answer to this question varies based on different criteria like the topic, the type of audience, post structure, and the type of promotional channel. What is the Ideal Blog Post Length for SEO in 2022? For SEO, the…
10 Effective Ways to Boost Your Website Traffic
Many online businesses try different methods and ideas to increase their website traffic. Due to the infinite information available online, it becomes tricky to pick the right strategies that will help you attract the right kind of visitors to your website. If you are a website owner and finding ways to improve your website traffic with the help of paid…
11 Best Digital Marketing Tips for Small Businesses
Are you a small business and trying out different ways to increase sales? In the current scenario, using the power of the internet can help bring the right customer for your business. As a small business owner, you must make use of the best digital marketing tips for small businesses for better ROI or conversions. Using these strategies, you can…
7 Best Email Marketing Strategies to Get High Engagement Rates and Conversions
Email Marketing is an essential aspect of all marketing platforms, be it a huge consumer brand or a small B2B start-up. To become a successful marketer and to generate positive ROI, you must know the 7 best email marketing strategies to get high engagement rates and conversions. According to a study, roughly 300 billion emails are shared and received each…
17 SEO Strategies for Ecommerce Web Development
Your eCommerce business may or may not have a physical store to sell your product or services but using SEO or Search Engine Optimization is one of the best ways to ensure that your business reaches customers. Using the 17 SEO strategies for eCommerce web development mentioned in this blog, you can get sales and beat your competition in no…
How do SEO and PPC Work Together?
SEO and PPC are often mentioned as two separate techniques by SEO experts or a PPC company, but combining these two methods can yield greater results for any business. Generally, these two methods are considered to be alternatives to each other, with a digital marketing agency investing in one strategy at a time. This is a mistake, as SEO and…
How to Make a Successful PPC Campaign?
PPC or Pay Per Click is a model of internet marketing used by PPC experts or businesses in which the advertisers are supposed to pay a fee each time their ad is clicked on search engines. This model is opposite to search engine optimization (SEO) where you earn visits organically. Unlike SEO which requires continuous efforts and patience, PPC brings…
Google Ads vs Facebook Ads vs LinkedIn Ads
It wouldn’t be wrong to say that Digital Advertising has made it a lot easier, cheaper, and faster to advertise your products. With more and more users spending time on the internet, online advertising is the best way to promote your product or service and showcase your offers. A wise PPC expert does proper research and makes necessary adjustments in…